You definitely don’t have to sell lattes to get in on the National Pumpkin Day hype. It’s one of those holidays where you can lean into the seasonal vibe without losing your professional edge. The trick is taking that autumn energy and connecting it to what you actually do, so you’re part of the conversation without it feeling like a reach.
Option 1: Support Demand and Conversion — The Seasonal Spark
The Strategy: Use the day to offer a ‘just because’ seasonal discount or a themed product. Framing a sale around a holiday makes the promotion feel like a celebration rather than a pitch.
The Example: We’re celebrating National Pumpkin Day with a little something extra for you! Today only, you can grab [Specific Item or Discount] simply because we love this time of year. Consider it our way of adding a little ‘pumpkin spice’ to your workday. [Click the link in my bio/DM me] to grab yours before the sun goes down.
Option 2: Drive Engagement and Interaction — The Great Debate
The Strategy: Get people talking by asking for their hot take on pumpkin-flavored everything. These high-engagement, low-stakes questions are perfect for boosting your visibility in the algorithm.
The Example: Time for a National Pumpkin Day ‘Hot Take.’ Is pumpkin spice a seasonal essential or a total mistake? Our team is actually pretty split on this one! Where do you stand: Are you team “Pumpkin Everything” or team “Enough Already”? Settle the debate for us in the comments!
Option 3: Build Brand Awareness — The Industry “PSL”
The Strategy: Identify the most hotly debated topic in your field and compare it to the pumpkin spice latte. This shows you have your finger on the pulse of your industry’s big conversations.
The Example: Every industry has its own version of the “Pumpkin Spice Latte”—you know, that one topic that everyone seems to have a strong opinion on. In our world, it’s definitely [Industry Topic/Debate]. Personally, we approach it by [Your Unique Perspective]. What’s the most debated topic in your line of work? Let’s get a discussion going below!
